Scrite app founders (from left) Surya Vasishta, Prashanth Udupa and Punit Thakkar. Content is king. We have heard that one too many times. A script is the spine of any creative output. A script, ...

The magic of radio lies largely in its intimacy, the communion of voice and ear. The ear may be eavesdropping on a conversation. Or a voice is wooing that ear, making a play for its attention, forging ...