Google is looking to phase out third-party cookies from Google Chrome next year. The company will continue to track users through a different method, which has seen its fair share of criticism so far.

Nearly three years ago, Google proposed a new "Gnatcatcher" system to help anonymize internet traffic and cut down on cross-site tracking. Soon, Google will roll out an updated version of that ...

If you want to protect yourself from hackers and fraudsters or simply want to prevent online tracking and targeted ads, changing your IP address can help. This guide covers what an IP address is and ...

Major changes are coming to Google Analytics as the company navigates higher consumer privacy standards and increasingly complex international privacy laws. For one, Universal Analytics (UA), the ...