Most PPC marketers still default to static landing pages, whether it’s one catch-all page or a growing library of customized versions. You might already have dozens of static pages built for different ...

You won’t find any mention of FineGround Networks Inc. or caching technology sandwiched between the articles about Cameron Diaz or Madrid in Sky, Delta Air Lines Inc.’s in-flight magazine. But without ...

As a follow-up to my recent blog post, Making the Case for Dynamic Content, I wanted to give you five ideas for using dynamic content on your landing pages. Before experimenting with dynamic content, ...

When should it be used? Use a Dynamic Filter Component if you'd like to give users control in finding content that's relevant to them based on filter set by you. Before you start using the component, ...