MELVILLE, N.Y., May 08, 2023 (GLOBE NEWSWIRE) -- Dilip Parthasarathy, Owner and President of Image Direct Group, LLC., a minority owned business (MBE) with 70+ employees, proudly represents his family ...

A long time ago in a marketing department far, far away (well, Boots head office in Nottingham, actually) I was thrust into a world of direct mail creativity and insights. The very real impact of ...

One of the main reasons direct mail campaigns fail is the lack of clear goals. Before launching your next campaign, take the time to define your objectives. Many businesses skip this step because they ...

In the relentless pursuit of customer acquisition, digital channels often dominate the conversation. Yet, when fueled with the right data, a powerful, usually underestimated tool continues to deliver ...

In an age of telehealth appointments and full digital inboxes, an old-school marketing tactic is making a surprising impact in the healthcare marketing industry: direct mail. According to recent ...

How can businesses build lasting recognition in a crowded market? Recurring direct mail marketing is an effective tool to stay top-of-mind with customers. It creates consistent touchpoints and ...

Direct mail has proven again and again that it isn’t just surviving the digital era, it’s outperforming expectations. As marketers face rising acquisition costs, data privacy changes, and a growing ...

CLEARWATER, Fla., Jan. 27, 2026 /PRNewswire/ -- PostcardMania, a $100+ million marketing technology firm, reported continued growth in 2025 across multiple sectors, led by renewed demand for ...

WHEELING, Ill., June 3, 2025 /PRNewswire/ -- sg360°, a top direct mail provider in the U.S., has unveiled findings from the 2025 Future of Direct Mail research. This is the fifth annual research ...

How benefit leaders communicate about company offerings makes the difference between high engagement and a good benefit going unused. While digital messaging has become increasingly popular, they ...